Modern content marketing is about more than just words.

I'm Sarah Close, an agile storyteller who blends strategy and technology to elevate the creative process and drive more effective results.

I WRITE AND BUILD COOL STUFF 
CONTENT STRATEGIST & CREATOR -

About Me

I was one of those kids who sat waaay too close to the TV.

I knew every channel’s prime time schedule by heart and watched shows religiously every evening. After the TV switched off, I read books by flashlight under the sheets till my eyes were blurry. I saw my first musical with my mom at age 10 and stayed active in theatre till I was almost 20. At Stanford, I was a Feminist Studies major who focused on creative writing, exploring the works of influential women like Marilyn French, Doris Lessing, Marge Piercy, and Margaret Atwood.

So I guess it’s no surprise I landed on a career in content marketing. I love stories.

I love how they’re crafted, how they shift, how they engage and shape audiences. I love that we can tell stories across many platforms to pull people in and change minds. I love unearthing the stories buried in cold data, compelling narratives quietly waiting to be seen. And I love how stories, now invigorated by the power of technology, can continuously evolve. Always new. Always exciting.

Professional Summary

I’m a dynamic storyteller with deep expertise in high-tech, high-growth businesses. My background spans corporate, agency, and contract environments, giving me unique insight into the challenges faced by marketing teams of all sizes. In addition to being a highly sought-after writer, my skills in design, web development, project management, and a wealth of technology tools (including GenAI), allow me to effectively bridge the gaps between ideation and execution. Bottom line? I get things done.

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Specialties
  • Software / SaaS
  • Startups
  • B2B Enterprise Sales
  • Talent Acquisition
  • Private Equity
Content Marketing
  • Copywriting / editing / proofing
  • Graphic design
  • Market research
  • Website development & customization
  • Editorial calendar management
  • Video editing & streaming
  • Campaign strategy & execution
  • Thought leadership
  • SEO
Technology
  • CSS / HTML / WordPress
  • Photoshop / Illustrator / InDesign
  • Streamyard / Canva / Vidyard / Vimeo / YouTube
  • Ahrefs / SEMrush / Google Analytics
  • ChatGPT / GenAI tools
  • Miro / Figma
  • Asana / Monday / Airtable
  • Jotform
  • Hubspot / Outreach
Recent Highlights
2022 / 2023

Databook

  • Thought Leadership
  • Campaign Strategy & Execution
  • Audience Growth / Community
  • Video / Interactive
  • Website Development
  • Market Research & Data Analysis
2022 / 2023

Strattam Capital

  • Thought Leadership
  • Blog Content
  • Executive Writing
2021 / 2022

Rock Solid / PrimeGov

  • TOFU Nurture Emails
  • Ebooks
  • Design & layout
  • Data Analysis
2021 / 2022

Udemy Business

    • Customer Success Stories
2012 / 2018

Jobvite

  • Website Content
  • Demand Gen Campaigns
  • Ebooks
  • White Papers
CONTENT STRATEGIST & CREATOR -
Education

Stanford University

B.A., Feminist Studies / Creative Writing. Graduated in 3 years.
Certifications

UC Santa Cruz

Certificate in Strategic Marketing Communications

freeCodeCamp

Certificate in Responsive Web Design
Awards

Society for Technical Communications

Won multiple Merit, Distinguished, and Excellence awards for various client projects.

Stanford University

Rosaldo Essay Contest, Honorable Mention for my senior thesis.

Golden Grant, undergraduate prize awarded to support research and creative writing.